Life insurance sales haven’t been great lately — policy count has declined in six of the last 10 years, according to LIMRA. However, index universal life (IUL) has proven to be a bright spot for producers.
Among life insurance products, IUL experienced the strongest growth in absolute dollars in 2014. IUL premium grew 23 percent last year — 36 percent in the fourth quarter alone. It now represents the majority of all universal life premium (52 percent) and 20 percent of all individual life premium, according to LIMRA.
However, many producers are still unsure about the best ways to sell IUL. Few have the experience or training necessary to properly position IUL products for their customers.
At Imeriti, we’d like to change that. We’re hosting 12 boot camps this year that will give more than 1,000 producers the skills they need to grow their IUL business. The live, two-day camps are completely free to producers — all expenses are paid.
At the camps, our IUL experts walk participants through detailed sales ideas and marketing programs and provide advice on structuring IULs for maximum client benefit. What is the end result? Producers will gain the knowledge they need to immediately start boosting their IUL sales.
Interested in attending? For more information or to sign up for the next boot camp, contact Imeriti at 866.736.0652 or info@imeriti.com.
Jacob Stern
Imeriti Financial Network
